Illuminage
Expand on the the broad ways in which you can lighten and tone your clients hair. Our Portfolio of products are designed to support you at every step.
The popularity of balayage and blonding services continues to grow. This inspires this season’s movement: from balayage to illuminage..
It is evident the desired blonde of today is balayage. The multi-tonal, easy to maintain, color technique allows clients to stay true to their roots while celebrating lightness, results vary from soft and barely noticeable to bold sweeping panels.
Traditionally Balayage is created with a freehand painting technique. A graduation from dark natural root to brightened end, or a full head lighter feel with a shadowed root for those who seek a sun kissed look or over all lightness. This is partnered with a toning or glossing service, for example Color Touch.
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Evolving from balayage to Illuminage
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What is Illuminage?
Illuminage uses a freehand painting technique for a soft blend, giving seamless transitions of highs and lows at the crown area for those ultra-natural effects.. Illuminage combines Blondor Freelights and Illumina Color for lightening, and a sophisticated 2 step toning technique using Illumina Color.
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What is Brazilian Illuminage?
Brazilian Illuminage is perfect for those clients who seek clarity and brightness. Accentuated contrast both frames the face and lengths of the hair with lightness, while giving a seamless transitions from a more natural shadowed roots with threads of brightness melt into enhanced lightness on the ends. Finishing with a 3 steps roots shadowing and blonde toning service.
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Take it away with you
Download the Technical Ebook and don't forget to post your creation on social media using #loveIlluminage.
Technical Ebook